Gallery
Video gallery
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Experiment overview
A crowdfunding campaign for a book project titled “The Internet has failed (to liberate us)” that aimed to provide comprehensive criticism of Big Tech’s environmental impacts and business models.
The initiative attempted to challenge digital hegemony through critical analysis but failed to secure necessary funding, revealing important insights about effective approaches to technological critique.
For special recognition here deserves book cover design by Bartosz Trojanowski, which is a little masterpiece.
Main objectives
The project sought to document the environmental consequences of Big Tech operations that often remain invisible to users, analyze how dominant business models systematically undermine the internet’s liberatory potential, and create accessible critical frameworks that could help readers recognize and resist digital colonization in their own lives.
Achieved results
While the crowdfunding campaign did not reach its funding goals, blocking the book’s publication, the project’s development process itself generated valuable insights about effective approaches to technological critique.
The failure created space for reflection on why purely critical narratives often struggle to gain traction compared to solution-oriented alternatives.
The experience prompted a fundamental reconsideration of how to effectively challenge technological systems through demonstration rather than lamentation.
Main reflection
This failed crowdfunding attempt taught me more than a successful book might have.
I realized that adding another critical voice to the chorus of tech lamentations wouldn’t actually change anything - the world doesn’t need more analysis of what’s wrong, it needs working examples of what’s right.
The project’s failure forced me to confront a uncomfortable truth: critique alone, however well-researched, rarely creates meaningful change.
This simple shift in perspective - from criticizing existing systems to demonstrating better alternatives - completely transformed my approach to technological activism.
I now understand that the most powerful form of resistance isn’t explaining how technology has failed us, but building and sharing tools that actually deliver on the liberation technology once promised.